Loe Shimmy keeps proving he doesn’t need spectacle to make an entrance. On July 15, the Pompano Beach native dropped “Bag Rite,” a single that pairs his signature laid-back cadence with visuals that lean into travel rather than typical trap tropes, quiet coastlines and open water instead of jewelry close-ups. Juan Galarza directed the video, and the choice fits: the beat is smooth, almost restrained, giving Loe Shimmy room to let his melodic delivery carry the weight.
The timing isn’t random. “Bag Rite” lands just over a week before “Pretty Girlz Run The World”, his upcoming album via Rebel Music/gamma, and slots in alongside “Body Dangerous,” a single that’s already pulled in more than 8 million monthly Spotify listeners. Add in his guest verse on Drake’s “I’m Spent,” which spent weeks atop Apple Music’s R&B chart, and it’s clear why this rollout has more eyes on it than most. For an artist coming off two Billboard Hot 100 entries and a spot in XXL’s Freshman Class, “Bag Rite” reads less like a warm-up and more like a statement the bigger project now has to live up to.
Release Date: July 15, 2026 Genre: Hip-Hop/Rap Album: Pretty Girlz Run The World (July 24, 2026)